Cerrone Jewellers Review: Is this a good place?

Sharif Khan
Sharif Khan
Last Updated    EST 
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Nicola Cerrone, born in Lanciano, Italy, moved to Australia with his family when he was only nine. After finishing his schooling, he was hired as an apprentice to a master jeweler in the central shopping district in Sydney, and this is what helped him find his passion for diamonds and jewelry.

Nicola traveled the world and aimed to learn from different artists and masters in jewelry before he opened his first store in Leichhardt in 1972. After five years, his small workshop of 2 employees turned into 20 employees. Today, Nicola runs the largest handmade jewelry workshop in Australia.

Cerrone was commissioned in 1991 by the Argyle Diamond Mine to design and create the largest diamond necklace in Australia. This was to be an exhibition piece for investors. Cerrone went on to design the Million Dollar Necklace, a piece that holds hundreds of champagne, cognac, and white diamonds, totaling 230 carats.

For his great work, Nicole Cerrone received the key to his city in his hometown in 2006. This opened up a 3-day festival showcasing the Passione Collection from 2007.

In 2008, Cerrone created the three vessels for His Holiness Pope Benedict XVI used at the World’s Youth Day Closing Mass. In light of these achievements, to say that Cerrone is a success story would be an understatement. The company has gone on to win many awards, having also been featured in some memorable moments.

Compare Cerrone Jewellers with James Allen.

Cerrone Jewellers are one of the better jewelry stores to visit for those looking for the personal experience of shopping for a diamond engagement ring in a physical store. Admittedly, it will come with a slight premium that one would not expect to pay online at James Allen or Blue Nile. Still, Cerrone Jewellers make up for this by having fantastic sales staff, a stunning collection of diamonds and settings, and great stores to visit.

Cerrone Jewellers offers the whole package for buyers looking to visit a physical retailer, and they manage to keep their premiums low to make it more affordable to most people.

Cerrone Jewellers
  • 4.3 out of 5
    Product Quality
  • 4.2 out of 5
    Product Diversity
  • 4.6 out of 5
    Customer Service
  • 4.1 out of 5
    Sustainability
  • 4.1 out of 5
    Price
  • 4 out of 5
    Website Use

      What Cerrone Jewellers Offer

      Cerrone Jewellers have managed to create a great ambiance in their stores. They are luxurious and elegant but with a wonderfully modern feel, all with the comfortable ambiance that customers are drawn to.

      The sales assistants at Cerrone are just as wonderful. They are not pushy towards certain pieces and instead work with customers to find a diamond or setting that fits their style and budget best. The sales staff is very knowledgeable in diamonds and setting properties, which is a huge help for those who are not sure about themselves.

      To top it off, Cerrone Jewellers has a great collection of diamonds. They can source them out of the store from their internal database, offering great diversity in the selection process.

      What Makes Cerrone Jewellers Stand Out?

      Pink Diamonds: It is very rare to view pink diamonds in a physical jewelry store, but some Cerrone Jewellers stores have many of them to choose from. They might not be the biggest diamonds around, but it is something to be excited about, given their rarity.

      Charities: Cerrone Jewellers support many charities and go the extra mile to give back to their community and those in need. When purchasing from Cerrone Jewellers, customers can be sure their money is well spent, certainly going towards a worthy cause.

      Diamond Education: A vast amount of diamond education is available on the Cerrone Jewelers website, more than what is usually found at an online retailer. This extends to the sales assistants in the stores holding a vast amount of information.

      Cerrone Jewellers Pricing

      Being a physical retailer, Cerrone will likely have costs and overheads that online retailers do not. But instead of exploiting this, Cerrone manages to keep their premiums to a minimum, allowing customers to enjoy the experience and purchase a beautiful engagement ring at a considerably affordable price.

      While comparing similar diamonds and settings from Cerrone to James Allen, it will be noticed that there exists a price difference of around 20-30%, which is not as high as many physical retailers charge.

      Custom Orders

      Cerrone Jewellers offer a Bespoke Engagement Ring service that lets customers submit a sketch or an idea and work with designers to create their dream engagement ring. This process starts from the beginning stages, followed by choosing the perfect diamond and the eventual completion of the ring. All bespoke rings are created in-house at the Sydney workshop, Australia's largest handmade jewelry atelier.

      Website Ease of Use

      The Cerrone website is simple and elegant, perfect for an easy online experience. There is a separate tab for the online boutique where all categories are broken down nicely to choose from.

      The website allows visitors to filter engagement ring settings by style, metal, and popularity. Every ring is displayed beautifully with up to three clear images that offer a good view of all the details and angles. Besides, there is a long description, coupled with the option for customization.

      All other information, such as the extensive diamond education page, is easily sourced on their site and makes for a pleasant experience online.

      Customer Service

      Cerrone Jewellers can be highly commended for their great customer service, which extends to their after-sales.

      Free Shipping: All items purchased online from Cerrone Jewellers are eligible to be shipped for free in Australia.

      Warranty: Cerrone Jewellers believe in their award-winning work and guarantee against any manufacturing defaults or defects on all jewelry sold. Any jewelry with an issue will be inspected and evaluated by one of their qualified jewelry consultants.

      Cerrone Jewellers Financing Options

      Customers can purchase their jewelry using Zip which can be selected as a payment method online at checkout. Zip will pay the store on customers’ behalf, who can repay Zip over three months without any interest.

      Why You Should Choose Cerrone Jewellers

      • A stunning selection of diamonds and engagement rings
      • Fantastic sales assistants
      • Cerrone Jewellers’ stock pink diamonds that are rare to find in jewelry stores

      Cerrone Jewellers – Fantastic Service and Stunning Rings

      If in the area, Cerrone Jewellers ought to be paid a visit. A buyer might be required to pay a premium price for a diamond engagement ring or any other piece of jewelry but provided affordable shopping, there can be a great experience. The sales assistants, the ambiance, and the stunning selection make up for the premium prices.